I am currently reading a book by Austin Kleon titled Show Your Work: 10 Ways to Share Your Creativity and Get Noticed.
It is phenomenal. Profound and simplistic. I would give it 6 stars on Amazon if I was able.
Austin said: If you want to be more effective when sharing yourself and your work, you need to become a better storyteller. You need to know what a good story is and how to tell one.
He then shares this quote by John le Carre':
"'The cat sat on a mat' is not a story, 'The cat sat on the dog's mat' is a story."
I agree, do you?